The Advanced Television Systems Committee, Inc., is an international, non-profit organization developing voluntary standards for digital television. The ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite, and semiconductor industries. ATSC creates and fosters implementation of voluntary standards and recommended practices to advance terrestrial digital television broadcasting, and to facilitate interoperability with other media.

The ATSC helps to develop DTV standards, votes on proposed standards and recommended practices, coordinates with other standards-setting bodies worldwide, and communicates with the FCC, ITU-R, governments and press.